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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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Lesson 7 Reflection Assignment

Lesson 7 Reflection Assignment

Q In this assignment, you'll reflect on the professional practices used in producing a political advertisment. First, Briefly summarize the visual and verbal content of a recent TV political advertisement for a 2016, 2017 or 2018 candidate or initiative (provide a link to the ad). Then analyze the ad based on the following: --What are the goals of the ad's producers? --What specific communication techniques are used? --Is information in the ad accurate? How do you know? --Do you think the ad is effective? Why or why not?

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The advertisement that I have chosen for this assignment is Donald Trump’s first general election advertisement “Two America” where the visual is correspondingly matched with the verbal content. As the visual of people protesting, criminals be taken by the police, people drawing in the roof of the train and long helicopter shots are shown, there is a voice over about